Why Wufoo? Our sales rep customer satisfaction survey takes only minutes to complete and touches on key performance issues. Are they aware that they’ve requested a demo of your product? Look at each of your people and do your best to determine the following: What are their strengths, weaknesses? When crafting a survey, it’s important not to overwhelm customers with too many Don’t forget -- they have insights into the qualities, needs, challenges, and behaviors of your leads and their sales cycles that you most likely don’t. Do you know how -- and how quickly -- they work in information about your product or service? Maybe assessments of some sort? In this situation, your sales process is what will cause you to win or lose. In fact, in many cases your sales reps might not even realize the research gold they’ve managed to gather in their sales efforts. Let’s say the top 3 reasons are budget, timing, and not seeing the value of your product. So, consider open-ended sales questions to be your bulldozer, uncovering the details that will help you provide a better experience for prospects and customers alike. We're committed to your privacy. There are so many types of survey questions. For example, do you know how your sales reps begin a conversation? Sales Management: 5 Power Questions for Your Sales Team | … It’s easy to get caught up in your own strategy. Customer Effort Survey Questions. Use these questions to leverage customer feedback into refining your customer service operations and initiatives. Sales rep performance surveys are an effective way to see how the members of your sales team are doing. Are your sales reps educated about the product? How well are they meeting their goals and objectives? This one goes along with number two, but it will give you a narrower focus on the actual content you’re using to generate leads. 12 Questions to Ask When Reps Are Losing Sales. Free and premium plans, Sales CRM software. Nothing says ingenious sleazy sales man like euphorically coming back at every answer you get from a prospect by saying "Awesome!". The more effectively you can nurture these leads, the more effectively you can get them to be sales ready and hand them back to your reps to close. Now, you may already have a lead scoring system in place (and if you don't, you might want to consider it), and that’s a great tool for qualifying leads, but it’s still important to get detailed feedback from your sales reps about what they think makes for a particularly strong or weak lead. Hint: It’s great to ask your customers these questions after they spend a little while with your product. I agree to use of cookies for these purposes. While this is a straightforward sales technique, many rep… But, some types of questions are better tools for the job than others, allowing you to really dig down to the roots rather than just push some dirt around. What do people enjoy most about the demo or assessment? Identify True Hunters with Our Sales Personality Test - 10 … How valuable are they finding your ebooks, webinars, or other downloadable content? Maybe you could reach your financial goals by introducing some sales or discounts instead. How long does it take the sales rep on average to get your product in front of the decision maker at the lead’s company? But it can be hard to know where to start without a framework. The questions in customer satisfaction surveys are used to gauge customer needs, understand problems or weak points in a company’s offerings or determine clearer routes of communication. Sales Enablement: 5 Questions Marketing Should Ask Sales | … Find out what factors they look for when they’re deciding which of their leads to call, and figure out how you can generate more of those kinds of leads for them. Are clients satisfied with the presentation and professionalism of your reps? Are your reps conducting demos of your product? Add our survey to your website to build on existing strengths of your sales reps, implement necessary sales training, and improve overall customer satisfaction. And while there are a number of ways to do this, a good place to start is simply having a conversation with your sales reps. You’d be amazed how much insight you can glean about your marketing, your leads, and all the pieces of your strategy from any given member of your sales team. Doing so will increase your knowledge of your salespeople that lays the groundwork for development… and, ultimately, the sales results you’re looking to achieve. Premium plans, Connect your favorite apps to HubSpot. That’s extremely valuable information to you as a marketer, because now you can segment those leads accordingly and target your nurturing campaigns to address their specific pain points. Your manufacturer's sales rep makes productive joint sales calls with end-users. 6 Times When You Should Take It Offline, 3 Core Sales Support Services Your Agency Needs To Offer. Here you’ll … A good survey question is asked in a precise way at the right stage in the buyer’s journey to give you solid data about your customers’ needs and drives. 6 Common Sales Job Interview Questions for sales reps (with … As marketers, our job is to not only generate new leads for sales, but to also nurture leads who are not yet qualified, which include ones that reps have attempted to work but were not yet ready to buy. Is communication timely and responsive? Okay, this one may seem a little rudimentary if you already know the basics of how your sales team operates. Hi, friend! Sales reps are busy, incentivized to spend their time selling, and they are not likely to come to you on their own and volunteer the interesting learnings they have compiled while out there pitching your product. Maybe your calls-to-action are unclear. Understanding what your leads do and don't like about your marketing offers will help you improve both their format and delivery, as well as your ability to effectively position these on the marketing side. Let’s say you’re creating ebooks and hosting webinars as part of your lead generation strategy. Another survey revealed that 87 percent of the terms the two groups used to ... having a conversation with those who talk to the customers all day: your Are leads more likely to convert into customers if they downloaded an ebook or attended a webinar? Ask them which types of conversion events they like to see when they decide which leads to call. Launch this form as-is or customize it to your heart's content! B. How satisfied are you with the knowledge of our manufacturer's sales reps? We've got 400+ templates to choose from. Retail Furniture News: Leflein Survey: COVID-19 Challenging Sales Rep’s Businesses, Out of 422 members of the International Home Furnishings Representatives Association (IHFRA) surveyed, 99.8%–admitted losing income, with the average loss coming in at a staggering 73%. Sometimes, there is little correlation between a rep who regularly smashes his or her quota and doing the little things that sales managers preach for their reps to do in following the team’s sales process. Post-training survey questions to ask. Manufacturer's Sales Reps - NEW as of August '13. It's disingenuous, and prospects have very sensitive antennas when dealing with sales reps. Interrogating your prospects. What other questions do you ask your sales team to help improve your marketing strategy? So go grab a rep, grab some coffee, and make your marketing -- and your smarketing -- way more effective. Messaging is a core part of marketing. response to every answer. As part of HomeCare's 2009 Salary & Benefits Survey (conducted during July and August), we also asked participating providers specific questions about how they pay their sales reps, when they pay commissions, whether reps deliver/troubleshoot equipment and whether tough industry conditions had affected their commission structures. After every training session, it might be a good idea to obtain feedback from the trainees. So go ahead, grab one of your sales reps for a half hour-long chat, and take some detailed notes about their answers to the following seven questions. Learn the difference between multiple choice, rating, ranking, demographic, and more. HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. You have to be disciplined, or you’ll be outsold. Written by Sarah Goliger 8. 61. As marketers, we just have to generate the leads and hand them over to the sales team. These questions often come in the form of a followup email or popup window and typically include a rating scale, though they can sometimes be left open-ended. two weeks or one month after the sale. Use these 12 questions to identify why you may be losing sales and restore your win rate. You need to make sure you’re setting expectations correctly. It’s critical to develop a strong understanding of exactly how your sales team works your leads. See question examples and get ideas for your survey. Take this list of questions with you on your next sales call with one of your sales reps. Add it to your coaching resources. I thought it might be helpful. See all integrations. Whether you want to improve performance or customer satisfaction, you'll get the information you need to to get the job done. Find out how these offers are performing from the rep’s perspective, and ask your reps to shed some light on how helpful these offers are from their leads’ perspectives, too. Are your sales reps educated about the product? Let your sales reps share their ideas, and see which ones make sense to implement. How much time do they spend on the phone with a lead? 11 Key Questions Every Successful Sales Ops Leader Must… | … Originally published Sep 4, 2012 9:00:00 AM, updated October 29 2019, 7 Questions Marketers Should Be Asking Their Sales Reps, The Ultimate Smarketing Glossary: 67 Common Sales Terms Explained for Marketers, When Is a Phone Call Better Than an Email? Sign up or sign in to Wufoo to use this form. So go ahead, grab one of your sales reps for a half hour-long chat, and take some detailed notes about their answers to the following seven questions. Maybe a new type of lead-gen offer, a different positioning of your product, or a new angle for your follow-up messaging might be more effective in getting your leads to be sales ready. Here are some of the training survey questions you should consider asking (of course, don’t use all of them in a single survey): Add our survey to your website to build on existing strengths of your sales reps, implement necessary sales training, and improve overall customer satisfaction. 7 Questions to Ask a Sales Rep Right Now 1) What does your sales process look like? Is communication timely and responsive? Assessing Your Sales Reps: 10 Questions to Ask. Stay up to date with the latest marketing, sales, and service tips and news. Asking helps identify new revenue opportunities. Marketing automation software. Motivation is highly personal, so sales managers should take the time to understand the specific preferences and drivers of each member of their team. Take a proactive approach to gathering information regarding customer satisfaction and sales rep performance. Are clients satisfied with the presentation and professionalism of your reps? Well actually, no. Instead of just throwing all of these not-yet-ready leads into one bucket, ask your reps about the most common reasons why those leads were not ready to buy. Out in the field, reps might be seeing open opportunities that marketing isn’t prepared to sell into. Deciding exactly which rating scale to use and what questions to ask can be con… Not what you're looking for? @sarahbethgo. 29 Interview Questions (+ Answers) to Find The Best Sales … You know its a great idea to survey your customers about various things. We want to give you our everything (and more if you need it). What about if the ebook was intended to teach readers about your specific product versus a facet of the broader industry? Among the many shifts wrought by the COVID-19 pandemic is the relationship between pharma A proper needs analysis requires open-ended sales questions—and that goes for both in-person meetings and initial phone conversations. Your reps may also have different opinions about what qualities are most indicative of a lead that will most likely close or a lead that most likely won’t, based on their various experiences and techniques. “What are your thoughts on the sales tools available to you now? Free and premium plans, Content management system software. Pharma sales rep salary survey finds annual incomes rising, but … Maybe there’s an opportunity to hand a certain type of unqualified leads back over to Marketing to nurture. For more information, check out our privacy policy. The format you choose for your survey—in-person, email, on-page, etc.—is important, but if the What are a few pieces of criticism the rep has received? A. You may unsubscribe from these communications at any time. Are there any offers that make it particularly difficult or awkward for them to start a conversation? Time management – How does the rep sp… It’s good to get a general idea of how your sales team feels your marketing team is performing, but chances are, they’ll have some specific points of feedback that could be really useful to both you and them. to share seven questions you can ask your salespeople to determine how they’d like to be motivated. Use this feedback to make your offers stronger so you can generate the kinds of quality leads that your sales team likes to work. If you’re sending your sales team leads that didn’t intend to sign up for a free trial, and a rep calls them, saying, “I see you’ve requested a free trial,” not only is that embarrassing, but you’re also wasting your rep’s valuable time. That knowledge should be used as the foundation of your strategy, and it will prove immensely valuable for increasing your marketing effectiveness, since you'll have a better understanding of how you can create marketing campaigns that complement -- not counteract -- the sales process. All too often, we think of marketing and sales as separate entities within an organization. How to Use a Pre-Sales Survey to Improve Selling Efficiency Providing free trials? 5. Have you ever thought about surveying your Some of the personal efforts that managers should monitor and evaluate their reps for include: 1. This is a big one. C. Your manufacturer's sales reps … Our Cookie Policy and Privacy Policy outline how we use cookies to help optimize service, personalize content, tailor and measure our marketing, and improve your user experience. In fact, as marketers, it’s our job to make sure that we’re not only generating leads for the sales team, but that we’re also generating high quality leads that our sales team can close as customers at as high a rate as possible. Use this free customer service representative evaluation survey template and sample questionnaire to gather feedback around your consumer service operations and representatives. And while you should absolutely be conducting your own analyses to figure out what works and what doesn’t, your sales reps are the ones who are actually talking to your leads, and taking it from where you leave off. But first of all, a little review never hurts, and second, you may be missing important pieces of the sales process that you hadn’t realized. Create a Wufoo account today and build 5 forms for FREE >. The fake "Great!" Okay, this one may seem a little rudimentary if you already know the basics of how your sales team operates. Answer them honestly, then adjust your sales process immediately. Job satisfaction surveys are an essential medium to collect sincere feedback from employees on the level of job satisfaction they experience why at work. It may be a follow-up after a finalized purchase, e.g. Hitting the quarterly goal is important, but so is adhering to the sales process. Maybe your landing page copy needs rewriting, or your email subject lines are misleading. And that’s it, right? You should already be tracking this data so you can analyze your marketing offers to know which ones convert at what rates, but you may also find that your sales reps can provide additional insight into which offer topics and formats work best. We’ve discussed the concept of “smarketing” in the past -- aligning sales and marketing to make both teams stronger and more effective. Here are some of the most commonly used survey question types and how they can be used to create a great survey. Browse our 400+ online form templates or click any of the Customer satisfaction form templates below to start using it immediately after you sign up or sign in. Is there too much, … A short conversation can go a long way. Free and premium plans, Customer service software. Check with your sales reps to see if the leads they’re calling actually know why the rep is getting in touch with them in the first place. Don't be a "survey salesman". The following questions and statements are part of the InfoQuest standard library, which is available on the Downloads page at www.infoquestcrm.co.uk.The first set, 1A, 1B, 1C and 1D have been used in every survey (100,000+) since 1989 and we have benchmarks by industry. Easy, Customizable Online Forms & Reporting, Customer Satisfaction: Cancellation Survey ›, Customer Satisfaction: Implementation Process ›, Customer Satisfaction: Shipping/Delivery ›, Customer Satisfaction: Self-Help Web Support ›. 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Are leads more likely to convert into customers if they downloaded an ebook attended... What does your sales team to help improve your marketing -- and your smarketing -- more... Critical to develop a strong understanding of exactly how your sales process your heart 's content performance surveys an. Get ideas for your survey questions you can ask your customers these questions to ask your process. Reps - NEW as of August '13 premium plans, Connect your favorite apps HubSpot... More likely to convert into customers if they downloaded an ebook or attended a webinar they spend little... Do your best to determine the following: what are a few of... And how they can be used to create a great survey and see ones! Time management – how does the rep sp… Assessing your sales reps marketing. Sales Support services your Agency needs to Offer - 10 … 61 need it ) dealing.